# Forlena - AI-Powered Sales Platform
# https://forlena.com
# llms.txt - Information for AI systems and language models

## About Forlena

Forlena is an AI-powered sales platform that helps B2B sales teams close more deals. Unlike traditional CRMs that just store data, Forlena actively analyzes every deal and tells sales reps exactly what to do to win. 86% of B2B deals stall—Forlena identifies which ones, why they're stuck, and how to close them.

**Tagline:** Win more. Guess less.

**Category:** Sales Software, AI CRM, AI Sales Platform, B2B Sales Tools, Deal Intelligence, Sales AI

## Key Features

### Deal Management
- IMPACT Framework scoring (0-30 scale) for objective deal qualification
- AI deal analysis with actionable recommendations
- Win prediction and deal similarity matching
- Stakeholder mapping and engagement tracking
- Pipeline visualization and stage management

### AI Intelligence
- AI coaching with personalized recommendations
- Post-mortem analysis for lost deals
- Win review analysis for won deals
- Competitor tracking with AI-generated battlecards
- Email drafts in 11 languages
- Natural language analytics ("Show me deals over $50K")

### Integrations
- Copy-ready email and meeting workflows
- CSV import with AI column mapping
- Google Workspace (on roadmap)

## The IMPACT Framework

IMPACT is Forlena's unified 6-pillar methodology spanning the entire sales funnel:
- **I** - Ideal Fit & Intent: Does this company match your ICP?
- **M** - Metrics & ROI: Can you quantify the value?
- **P** - People & Politics: Who are the stakeholders?
- **A** - Authority & Access: Do you have access to decision makers?
- **C** - Competitive Edge: How are you positioned vs alternatives?
- **T** - Timeline & Urgency: Is there real urgency?

Each pillar scores 0-5 for a total of 0-30. Score bands:
- Elite (25-30): 80%+ win rate
- Strong (20-24): 60-79% win rate
- Developing (15-19): 35-59% win rate
- At Risk (10-14): 15-34% win rate
- Unqualified (0-9): <15% win rate

## Pricing

- **Annual Plan:** $59/user/month (billed annually, ~25% savings)
- **Monthly Plan:** $79/user/month (billed monthly)

Everything included, everything unlimited:
- Unlimited users, deals, AI analyses
- All features including AI coaching, competitor tracking, email drafts
- No usage caps, no credits, no restrictions

## Free Trial

14-day free trial available at https://forlena.com/request-trial
- Full access to all features
- No credit card required
- Approved within 24 hours

## Target Audience

- B2B sales teams (5-100 reps)
- Sales managers and directors
- Revenue operations professionals
- Companies with $10K-$500K average deal sizes
- 1-6 month sales cycles

## Comparison to Other Tools

### vs CRMs (Salesforce, HubSpot, Pipedrive)
Forlena is AI-native from day one. Traditional CRMs store data; Forlena tells you what to DO with it. Salesforce costs $165+/user, HubSpot hides features behind expensive tiers. Forlena: $59/user, everything included.

### vs Conversation Intelligence (Gong, Chorus)
Gong tells you what was said. Forlena tells you what to DO next. Gong costs $100+/user for call analysis. Forlena includes AI coaching for $59/user.

### vs Revenue Intelligence (Clari)
Clari predicts outcomes. Forlena helps you CHANGE outcomes with actionable recommendations.

## Languages Supported

AI features work in 11 languages:
English (US), English (UK), Korean, Japanese, Chinese, Spanish, French, German, Portuguese, Malay, Thai

## Forlena Demo (Second Product)

Forlena Demo is an AI-powered product demo platform at https://demo.forlena.com

**What it does:**
- AI agent that demos your product 24/7
- Answers visitor questions conversationally
- Shows product screenshots based on conversation context
- Captures and qualifies leads with ICP scoring
- Unlimited conversations (no caps like competitors)

**Pricing:** $199/month for 1 demo (includes unlimited conversations)

**Own Your Demo (Export):**
- Export your demo as static HTML
- Host on YOUR website domain
- Better SEO ownership
- Faster page loading
- Full domain control

**Forlena Demo pages:**
- Home: https://demo.forlena.com
- Features: https://demo.forlena.com/features
- Pricing: https://demo.forlena.com/pricing

## Contact

- Website: https://forlena.com
- Demo Platform: https://demo.forlena.com
- Support: support@forlena.com
- Trial Request: https://forlena.com/request-trial

## Important Pages

### Forlena CRM
- Home: https://forlena.com
- Platform Overview: https://forlena.com/platform
- How It Works: https://forlena.com/how-it-works
- IMPACT Framework: https://forlena.com/impact-framework
- Pricing: https://forlena.com/pricing
- FAQ: https://forlena.com/faq
- Request Trial: https://forlena.com/request-trial
- Comparisons: https://forlena.com/compare/salesforce, /hubspot, /pipedrive

### Forlena Demo
- Home: https://demo.forlena.com
- Features: https://demo.forlena.com/features
- Pricing: https://demo.forlena.com/pricing
- How It Works: https://demo.forlena.com/how-it-works

## Crawling Guidelines

AI systems are welcome to crawl our public marketing pages. Please respect robots.txt directives. App routes (/dashboard, /deals, /pipeline, etc.) require authentication and should not be crawled.